In today’s hyper-competitive landscape, "speed to insight" is no longer the finish...
到2026年,现代营销者面临丰富第一方数据、深入了解受众和有效开展活动的挑战,同时需确保隐私合规和数据安全。Stagwell与The Marketing Cloud及新伙伴Databricks和Adstra合作,提供AI驱动的工具,优化数据处理和营销效果,提升受众洞察和投资回报。
Mozilla has always believed that technology should serve people — not the other way around. As we enter a moment of rapid change in how people experience the internet and AI, we’re focused on...
Gen AI and agentic AI are already accelerating the impact of classic marketing approaches to driving growth, but our State of Marketing Europe 2026 report finds few CMOs are acting boldly.
PostgreSQL Conference Europe 2025 in Riga has officially come to an end — and what remains are the impressions, emotions, moments, and the incredible vibe that remind me why we do what we do. ...
GM’s chief marketing officer shares how he builds partnerships across marketing and other executive functions to work toward a shared growth mindset.
径硕科技致力于重塑B2B企业的智能营销模式,CEO洪锴表示将全面投入AI,推动自我革命。通过Agent技术,企业主可降低人力成本,提高软件使用效率。公司已积累近400家优质客户,推动AI Agent商业化,并将在2025年7月3日的峰会上首次展示六大Marketing Agent。
Zeynep Inanoglu Ozdemir, chief marketing officer at Atlassian, discusses the role marketing plays in engaging, nurturing, and expanding product growth.
As more consumers seek tailored online interactions, companies can turn to AI and generative AI to better scale their ability to personalize experiences.
Marketing leaders must propel growth while navigating increased complexity and scope. A new global survey in consumer marketing reveals the need for a more connected and agile way of working.
2024年,Salesforce Marketing Cloud将通过AI驱动的数据个性化、跨渠道整合、自动化营销和预测分析,帮助企业实现个性化客户互动。企业需确保数据隐私合规,并与Salesforce CRM集成,优化客户旅程,提高参与度和投资回报率。
First movers and fast movers are already using AI and gen AI to develop an advantage, says senior partner Shelley Stewart. He shares why he believes taking some “smart risk” is worth it.
Salesforce president and chief marketing officer Ariel Kelman and former Solo Brands chief digital officer Jenna Posner discuss the importance of human-led, tech-powered marketing.
《Awesome Marketing Tools》是一个综合的、经过筛选的数字营销工具列表,帮助营销人员找到最有效的工具。列表按照数字营销的关键领域分类,方便访问和更新。
Check the potential behind merging the strengths of HubSpot and Power BI, empowering marketers and analysts to extract deeper insights, streamline workflows, and make data-driven decisions that...
In today’s digital age, where consumers are inundated with so many choices, standing out in the market has become more difficult than ever. So how can companies create more engaging and effective...
Even the most brilliant piece of code can struggle to gain traction without effective marketing. Marketing – blogging, social media promotion, and participating in tech events – helps open source...
See how PromptPerfect can level up your LLM prompting and optimize your email and social media marketing campaigns.
The changing customer journey The average customer now trusts seven partners across the entire customer journey including before, during, and after the transaction. The ability to monitor,...
谷歌的Performance Max利用人工智能帮助营销人员为他们的活动生成高质量的素材,同时考虑性能数据。其目标是提高性能并尝试新的图像和信息类型。
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